In a communications landscape where data is driving more decisions than ever before, staying sharp is not optional, but essential. At The Firm Public Relations & Marketing, that mindset continues to show up in real time with our Senior Vice President Jasen Woehrle’s latest professional milestone.
Woehrle recently earned a digital marketing science certification through the University of Nevada, Las Vegas Lifelong Learning program, further strengthening our agency’s ability to deliver results that are both creative and measurable. The coursework zeroes in on the increasingly important intersection of traditional brand building and modern analytics, a space where today’s most effective campaigns are taking shape.
The program covered key areas including search engine optimization, search engine marketing, web analytics and consumer data insights. In other words, a full toolkit to tell a story while understanding how that story performs across channels and reaches the right audience at the right time.
As part of the accreditation, Woehrle also secured certifications in Google Ads Search, Google Analytics and HubSpot Email Marketing. These platforms continue to shape how brands connect with audiences, making hands-on expertise more valuable than ever.
For The Firm, this signals continued evolution. With nearly two decades at the agency, Woehrle has helped guide communications strategies across sectors ranging from nonprofit and health care to gaming and real estate. This latest certification builds on that foundation, bringing an even deeper layer of data fluency to the table.
For more information on Jasen and The Firm team, check out our Who We Are page. To chat all things digital marketing, give us a shout at 702-739-9933 or email newbusiness@thefirmpr.com.