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AP Style – Recent Biggest Hits (And Some New Ones for 2020)

In the world of public relations, yearly AP Stylebook changes are to be expected. Whether you’re looking for a refresher or crash course, The Firm has done its best to help your business stay on top of AP Style grammar dos and don’ts (see our fun graphic capturing nine of our most recent tips).

Also, say hello to a quick list of AP Style guide changes to keep in mind for 2020 and beyond:

  • The percentage sign (%) should be used when paired with a numeral, with no space. In casual uses, it is still appropriate to use the word percent, rather than the sign. Example: The cost of flights rose 50% for the holidays so there’s a zero percent chance he’s going to make it.
  • Drop the hyphen! In terms such as “African American”, “Asian American” and “Filipino American” a hyphen is no longer necessary to separate racial and ethnic identifiers.
  • According to the AP Stylebook, the term electronic cigarette should be used first and the term e-cigarette is acceptable on the second reference. Furthermore, the correct term is vaping device, not vape device. Do not use e-cig ever when referring to a “battery-operated device that typically heats a flavored nicotine solution into vapor.”

Stay up to date with AP Style on The Firm’s Facebook, Twitter and Instagram pages, where we frequently share helpful tips and tricks. For additional PR guidance for your business, give us a shout at 702.739.9933 or newbusiness@thefirmpr.com.

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At Loving Hearts Adoption Services, we are a small close-knit team. In everything that we do, we work to ensure every matter is handled with the delicate care it deserves. Working with The Firm has allowed us to engage in a more organized and strategic effort to meet our goals. We know The Firm will always give us their full attention when addressing our agency’s needs. They have shown to really care and want to learn about the work we do, and they apply that information to the work and services they provide. The Firm staff are always friendly, professional, and hard working. They are 100 percent competent in what they do. We are grateful for them and their skill sets!

Alexandra AndressDirector of Adoption ServicesLoving Hearts Adoption Services