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The Firm Public Relations Partners with Las Vegas Global Economic Alliance

Las Vegas is a global town. More than 39 million people visited our beautiful confines last year and you can see the best of so many countries with a simple stroll down or off The Strip.

Equal to the pride we have in our role to attract folks to our corner of the globe, we are always looking for ways to strengthen our community and bring Las Vegas to the world. And on that note, we’re proud to announce The Firm Public Relations & Marketing‘s partnership with an organization that shares this same vision: the Las Vegas Global Economic Alliance.

The Firm Public Relations + LVGEA Logo

“Earlier this year, The Firm celebrated its 25th anniversary… that’s 25 years of helping businesses in Las Vegas and throughout the U.S. flourish,” said Solveig Raftery, President and CEO of The Firm Public Relations & Marketing. “We see our partnership with the LVGEA as an incredible way to connect with businesses and ultimately bring their unique people, services and stories to the forefront.”The LVGEA has roots in the Silver State dating back to 1956. Its mission is this: To grow the economy in Southern Nevada through connectivity, community development and aggressive business recruitment, retention and outreach.

“The Firm & LVGEA are both dedicated to sharing the story of Las Vegas as an ideal place for businesses to thrive and for families to live and work,” said Rachel Schwimmer, Fundraising Manager of the LVGEA. “The LVGEA’s partners are the driving force behind the organization’s impactful economic development efforts. The Firm will now be a part of this group of leaders who are strengthening the economy and building a globally competitive community.”

Among several excellent stats out there, the LVGEA helped facilitate 36 business expansions within the last year, equating to more than 5,679 new jobs in the community over the next five years.

How does The Firm fall in to this awesomeness and what can you expect?

“The LVGEA’s mission to grow the economy of Southern Nevada is guided by our four strategic imperatives—one of which includes marketing and communications,” said Schwimmer. “As we continue to promote our organization’s efforts, The Firm’s experience and success working with clients in a range of industries will provide new collaborative opportunities to assist businesses moving to and expanding in the region.”

So, whether a Battle Born business is looking to expand or a new neighbor is wanting to roll out the welcome mat, we’re happy to lead the charge alongside our friends at the LVGEA.

To chat public relations, marketing… and everything in between, call us at 702.739.9933 or email newbusiness@thefirmpr.com. For more information on the LVGEA, call 702.791.0000 or visit lvgea.org.

Thumbs up

I’ve had the opportunity to work with The Firm for more than a decade, and throughout that time, they have been an indispensable part of the Boyd Gaming PR team. Their guidance and counsel has been invaluable in helping Boyd Gaming and our local properties raise our profile in a highly competitive local media market. This is a creative team of outside-the-box thinkers that knows the Las Vegas media inside and out – and they are all genuinely great people to work with! I cannot recommend them highly enough.

David StrowVice President, Corporate CommunicationsBoyd Gaming Corporation